Free: 5-Minute Lead Leak Finder (spot where leads are slipping through)
Stop Lead Leakage. Buy Back
Owner Time.
I’m Cheryl James — a fractional COO and operations strategist based
in Gilbert, Arizona. I help service-based business owners install
practical systems, workflows, and automation so leads don’t fall
through the cracks, onboarding runs smoothly, and operations
stop depending entirely on you.
If you’re getting leads but follow-up is inconsistent, I’ll help you build a process your team can run every time.
Fractional COO & Operations Strategist | Practical Systems, Workflows & Automation for Service-Based Businesses in Gilbert, Chandler & the Phoenix Metro
“Fast, practical implementation. One workflow installed in 7 days.”
I help Arizona service business owners install simple systems + automation so leads get followed up, customers get onboarded, and your business runs smoother—without adding more owner hours.
Who this is for
Home services & trades
Plumbing, HVAC, electrical, cleaning, remodeling, landscaping, and more.
Small teams that need consistency
Owner-led businesses with 5–25 employees who want follow-up and handoffs to run the same way every time.
Owners ready to stopcarrying it all
If the owner is the reminder system, it’s time to build something repeatable.
Systems Snapshot
Start with a Systems Snapshot
In one focused engagement, we’ll identify the top leaks in your lead-to-customer flow and install one fix so you leave with something live.
$1,250 flat diagnostic
Clear action plan + priorities
1 workflow installed + tested
7-day implementation guarantee
Missed call text-back
Speed-to-lead follow-up
Estimate/quote follow-up
Review request automation
Reactivation (past customers)
How it works
Book your Systems Snapshot: Pick a time that works. You’ll answer a few quick questions so we can focus on the right workflow.
Diagnose the leaks + map the fix: We review your current lead-to-customer process and identify where follow-up breaks down.
Install one workflow (tested + live): We implement one high-impact fix so you leave with a working system—not a list of ideas.
“We can work inside your current tools; GoHighLevel is optional.”
Practical operations support for real
service businesses
You don’t need a complicated tech stack. You need a clear process, clean follow-up, and systems your team can maintain.
Fractional COO + systems/automation operator
Built and implemented client acquisition + onboarding systems
Practical, implementation-first support (not just advice)
Need more than a Snapshot?
If you want done-for-you implementation beyond a single workflow, these are the next steps.
Automation Build (Project)
Done-for-you follow-up + pipeline automation to protect speed-to-lead and conversions. → /work-with-cheryl
Ops Foundation + SOP Sprint (Project)
Document the process so your team executes consistently and handoffs don’t break. → /work-with-cheryl
Ongoing Support (Retainer)
Continuous optimization, accountability, and improvements as your business grows. → /work-with-cheryl
Free: 5-Minute Lead Leak Finder
A quick checklist to spot where leads are dropping—and what to fix first.
A quick checklist to spot where leads are dropping—and what to fix first. If you’re not ready for a Systems
Snapshot yet, this is the best place to start.
Main Offerings
Systems Snapshot
Automation Build
Retainers
Privacy Policy | Terms of Use | Contact